In today's digital environment, advertising is the #1 method for promoting services and scaling a business. Agencies with multiple clients or businesses with diverse projects often manage advertising campaigns from different accounts. The average advertising agency has 10 to 50 ad accounts, which are difficult to coordinate and moderate without centralization. This approach creates a chaotic system, increases the risk of blocking, and adds complexity to analytics and scaling. We propose to consider a tool that helps solve these problems quickly and efficiently - an agency advertising account.
What is an agency account?
An agency account is a special advertising account with advanced functionality that allows you to manage multiple advertising campaigns from one account.
Different platforms have different names for such an agency advertising account:
- MCC account (My Client Center) on Google
- Meta Business Manager on Facebook and Instagram
- TikTok Business Center on TikTok
Advertising platforms provide such agency ad accounts with special conditions that regular accounts do not have.
The agency account combines advertising accounts for organizations into a single system, allowing you to automate advertising, promote more effectively and drive better results.
It is a reliable and must-have tool for:
- Advertising offices and contractors with more than 3-4 stable clients
- Businesses and large holdings that have several areas and want to scale
Advertising platforms have an increased level of trust in agency ad accounts, offer more loyal terms of cooperation, which means fewer risks and better opportunities for growth.
Differences between an agency account and a regular account
The key difference between an agency account and a regular ad account is the ability to manage dozens (and hundreds) of advertising accounts for different projects in one system.
This comes with significant advantages in terms of convenience, speed, loyalty, and support.
Agency advertising account | Regular ad account |
Maximum level of trust – based on account history, payments, and reputation | Low level of trust at the start, risk of blocking or ban |
Priority manual moderation of creatives | Automatic and strict moderation, which can take a long time |
Instant deposit from any country | Delays in payment processing |
Ability to pay postpaid, have a credit line | Only prepayment for services |
Dedicated support team and personal manager in touch 24/7 | Support only through a form or chatbot |
Unlimited advertising budgets | Limited advertising budget |
Manage dozens of accounts at once | One account = one business |
Recommendation: switch to promotion and scaling via agent account if you are a media buyer, an advertising specialist, an advertising office with 3-4 regular clients, or a business or organization with an advertising budget of $5000 or more per month.
How do I create an agent account?
To create an agency account and moderate it correctly, you usually need to follow the strict algorithms of advertising platforms and get professional support.
Each new MCC account on Google or an agency advertising account on another provider undergoes a strict and lengthy verification process and has many nuances, including technical connection, reputation check, and payment method settings.
Our company tech4you.io helps to create an agency account at your request and offers a full cycle of professional support:
- Personal ad accounts and technical connection from scratch
- Help with understanding the functionality in all details
- Support managers who are available 24/7
- Policy support – help with compliance with the policies of Google, Meta, TikTok, and more than 10 other advertising platforms
- Designer’s recommendations on creatives for faster and more probable moderation
- Help with account warm-up and scaling
High-quality and long-term use of an agency account is an effective tool and a solid foundation for the stable operation and promotion of advertising campaigns for your business or projects.
Advantages of agency accounts
Agency ad desks help to effectively launch, analyze, and scale advertising campaigns due to the following advantages:
- Centralization of all advertising accounts for organizations and management from a single interface
- Convenient distribution of access rights and the ability to easily switch between ad accounts
- Quick connection of new accounts
- Ability to run and manage dozens or hundreds of advertising campaigns
- Detailed analytics and development of working strategies to optimize costs
- Scaling via agent account is structured and systematic, not chaotic
- Consolidation of payments – the bill is NOT issued in each account separately, but in one profile
- Shared access to stopwords, automated rules, scripts, audiences, conversions
- Security and privacy – no need to provide passwords and access from ad accounts to third parties
An MCC account, Meta Business Manager, or other agency ad account is an indispensable solution for large businesses and an opportunity for medium-sized companies to achieve higher competitiveness and efficiency in the market.
Where are agency accounts available?
Agency ad accounts for organizations are available on more than 14 advertising platforms and providers, including the most famous ones:
- Meta Business Manager (10 million users)
- Google Ads (4-5 million users)
- TikTok Ads (1-2 million users, and the number is growing rapidly)
- Bing Ads (1 million users)
- Snapchat Ads (500-800 thousand users)
Each of the platforms has its own technical features, work logic, and requirements.
Company tech4you.io provides ready-made agency accounts for your business or agency. We set up agency ad account for each of the platforms, perfectly navigating the functionality, updates, and features. All you have to do is run ads and scale up.
With us, you will receive full support, setup, connection of the necessary campaigns, and manager support at every step.
Leave a request in the form below and open up new opportunities for your business.