Blog: News and tips on digital advertising

The social network Twitter (rebranded as X in July 2023) is one of the most popular platforms for real-time, “here-and-now” ...

Meta Ads and TikTok Ads are among the most popular advertising platforms on the market (along with Google Ads). Each of ...

Imagine that you were in an electronics store, choosing a specific laptop, but did not buy it. The next day, ...

The term “traffic arbitrage” has historical references to stock market arbitrage. In the 19th century, investors bought assets on one exchange ...

Mobile marketing is one of the cure areas of digital marketing aimed at attracting and retaining the target audience through ...

Google Ads verification (formerly Google Adwords verification) is an important aspect for advertisers running campaigns on this platform. It serves ...

Bigo Ads is an advertising platform of Singapore-based Bigo Technology. It was created to promote the apps and services of the ...

As an advertising platform, TikTok has more than 2 million active advertiser users and more than 1 billion monthly active ...